All case studies

/ CASE STUDY • #003

Services Billboard

Comprehensive Service Marketplace & Contractor Directory

MarketplaceSaaSLaravelPaymentsSEOContractors

/ HERO

Services Billboard

Comprehensive Service Marketplace & Contractor Directory

CLIENT

Services Billboard (Product)

ROLE

Lead Full-stack Developer — Architected the bidding system, membership gating, and multi-role dashboards.

DURATION

7 months

YEAR

2026

/ OVERVIEW

Built an end-to-end service marketplace where consumers post projects and verified contractors bid for work. The platform features a complex membership system with tiered access, a project bidding engine with monthly connects, and integrated payments via PayPal and Stripe. It includes real-time notifications, private messaging, and a comprehensive review system to ensure trust and transparency.

The challenge

The primary challenge was balancing the needs of two distinct user groups—consumers wanting quick help and contractors seeking quality leads. We needed to implement a fair bidding system with usage limits (Connects) and a sophisticated membership model that rewards high-quality providers while maintaining a low barrier to entry for new users.

How I approached it

  • Bid & Proposal Engine: Developed a transactional bidding system that manages "Connects"—a virtual currency for contractors—with automated monthly allowance resets and usage tracking.
  • Membership Gating: Implemented a granular role-based access control (RBAC) system that dynamically adjusts profile visibility and feature access based on the user"s subscription tier.
  • Search & Discovery: Engineered a multi-level category and subcategory filtering system with optimized SQL queries and SEO-friendly URLs to improve organic reach.
  • Payment Infrastructure: Integrated both PayPal and Stripe for seamless subscription handling and credit purchases, with robust error handling and webhook reconciliation.

/ OUTCOME

What it did in the world

Unified Ecosystem

Successfully consolidated project posting, professional bidding, and payment processing into a single, high-integrity platform.

Scalable Membership

The tiered plan system allows for flexible monetization and encourages contractor retention through feature progression.

SEO Optimized

Dynamic routing for categories and locations significantly improved indexing potential for long-tail service searches.

Secure Transactions

Robust payment and audit logging ensure all financial activities are transparent and dispute-ready.

/ STACK

Built with

FRONTEND

  • Blade
  • Alpine.js
  • TailwindCSS
  • Vite

BACKEND

  • Laravel 11
  • PHP 8.2
  • MySQL
  • Redis

INTEGRATIONS

  • Stripe
  • PayPal
  • Google Translate API